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Wind River acquires Particle Design


wind river acquires particle design

Wind River has announced that it completed the acquisition of the UI/UX design company Particle Design which brings UI/UX capabilities to the new Wind River Studio offering. Particle Design offers end-to-end UX research services that employ a range of methodologies from ethnographic research to user evaluations and

usability testing; its design services include prototyping, interaction design, and wireframing. The new Wind River Studio is a cloud-native platform for the development, deployment, operations, and servicing of mission-critical intelligent systems through one source. The acquisition will expand the UI/UX capabilities to include cognitive UI, which uses AI/ML to predict and anticipate the needs and behaviors of the user bringing a more contextual, personalized, intelligent assistant-type UX. In the new intelligent machine economy that were enabling with our customers, the user experience is more important than ever. Were thrilled to welcome the industry-leading Particle design team to Wind River, said Kevin Dallas, president and CEO of Wind River. The graphical, natural, and cognitive UI/UX expertise that Particle brings to Wind River Studio will further advance our mission of enabling our customers to realize the AI-infused, digital future of the planet.